2022 OmniStars Spotlight | Allison Peterson Best Buy EVP & Chief Customer Officer

In this special OmniStars of the Omni Talk Retail Spotlight Series, brought to you in partnership with Quorso, Chris Walton and Anne Mezzenga sit down with Best Buy's EVP and Chief Customer Officer Allison Peterson to discuss what her role entails and how she aims to keep Best Buy on the cutting edge of omnichannel retailing. Together they discuss: - The premise behind the role of Chief Customer Officer - Digital vs. physical store innovation - The role of field and store leaders in helping Best Buy to transform Music by hooksounds.com

This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy

Next Episode All Episodes Previous Episode

Listen for free

RSS Feed

About the Podcast

Omni Talk Retail

Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry

Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.