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Published on:

29th Jun 2022

Ask An Expert | Cannes 2022 Trends With Firework's Chief Revenue Officer Jeff Lucas

Cannes, one of the biggest events for marketers around the world, just held its annual festival doling out awards to the best and brightest in the industry and Omni Talk Retail is bringing you a full recap, minus the super yachts, of course. Omni Talk Retail asked Firework’s Chief Revenue Officer Jeff Lucas to provide a recap, and more importantly, his advice for retail marketers on making Cannes-worthy creative for the latest installment of our Live Ask An Expert Series on LinkedIn. Chris Walton and Anne Mezzenga probed Jeff on: - Why retailers and brands should have Cannes on their radar - The top trends coming out of Cannes and how to put them into action in your organization - Why more-and-more awards are going to big impact initiatives with lesser investment and how livestreaming can help - Emerging platforms and entertainment commerce *Sponsored Content* It is a conversation sure to open your mind and leave you thinking about entirely new ways to produce content in an affordable and effective way.

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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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