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Published on:

6th Dec 2021

Ask An Expert | The Smash And Grab Theft Retailers Don't See With Signifyd SVP Bennett

“Smash and Grab” robberies at several retailers stole the headlines during Black Friday and Cyber Monday, but the real concern for retailers should be the significant increase in digital “smash and grabs” as fraud spikes with the growing number of “card not present” and online transactions. In the latest edition of The Omni Talk Ask An Expert Series, Signifyd SVP of Operations and Corporate Development Bennett joins Anne Mezzenga to discuss this and more, including Signifyd’s latest Pulse report outlining fraud data during Black Friday and Cyber Monday 2021. In this episode they cover: - How retailers should prepare for fraud during peak holiday traffic - New areas for fraud monitoring as store experiences get more high tech, from scan-and-go to contactless payments - In times of supply chain shortages, how retailers can make sure their limited number of products get into the hands of their best customers - The importance of investing in tech like machine learning to maintain security, speed, and customer satisfaction in as many transactions as possible For more information, head to Signifyd.com, and for access to their weekly reports, including the one discussed in this episode on Black Friday and Cyber Monday head to signifyd.com/pulse. Music by hooksounds.com **Sponsored Content**

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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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