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Published on:

15th Dec 2022

Fast Five | Shein’s Marketplace & Amazon’s Plans To Kill Barcodes Amid TikTok Envy Gone Awry

In today’s Omni Talk Retail Fast Five Podcast, sponsored by Microsoft, the A&M Consumer and Retail Group, Takeoff, Sezzle, and Silk, Chris and Anne: - Lauded the brilliance of SHEIN reportedly planning to build its own marketplace. - Had serious doubts about the staying power of Amazon’s latest TikTok-inspired social commerce play, ironically dubbed, “Inspire.” - Found Nordstrom Rack’s plans to cut back on store-based fulfillment not the least bit surprising at all. - Applauded Walmart for putting its weight behind visual search, while still harshly criticizing its execution of it. - And, last but not least, pontificated about why in the world Amazon would want to kill the barcode – seriously, what did barcodes ever do to you, Amazon? Why all the angst? There’s all that, plus Gen Z luxuries, shorn McDreamies, and how Anne plans to “spice” up her life in 2023. Music. by hooksounds.com

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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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