Episode 166

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Published on:

30th Nov 2024

Fast Five Shorts | A Shake Shack On A Plane Lightning Round

In the latest edition of Omni Talk’s Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Avalara, Mirakl, Ownit AI, and Ocampo Capital Chris Walton and Anne Mezzenga discuss: A Shake Shack On A Plane Lightning Round

For the full episode head here: https://youtu.be/xDKKCu9Alfk



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Transcript
Chris:

Question number one, Chris.

Chris:

Our boy Brian Nichol, the new Starbucks CEO, is now tackling wait times at Starbucks airport locations, especially of note today, one of the busiest travel days of the year.

Chris:

Chris, what is the longest you've waited for Starbucks at an airport?

Brian:

Oh, I remember this pretty vividly, actually.

Brian:

I think I was in.

Brian:

I think I was at the Phoenix airport last New Year's, like, around New Year's, and it took 45 minutes to get my Starbucks.

Brian:

Like, it was crazy.

Chris:

45 minutes.

Brian:

Yeah.

Brian:

And it kind of.

Brian:

You kind of get the other thing I don't want.

Brian:

You kind of get no man's land when that happens, too, like, because you can't go back through the line and be like, cancel my order, because you've already paid for it.

Chris:

And it's no.

Brian:

So frustrating.

Brian:

But, yeah, I mean, I don't know what you do about it, because it's just that many people you're trying to serve.

Brian:

So, you know, it wasn't that big a deal.

Brian:

I'm captive in an airport, I guess, Ann, But I don't know.

Brian:

What's yours?

Chris:

I mean, yeah, it was.

Chris:

It's a long thing.

Chris:

I think I.

Chris:

That was the first time I ended up messaging Starbucks through the app and just being like, I paid for this order.

Chris:

I've been waiting for half an hour, and I have to get on a flight, like.

Chris:

But.

Chris:

And they.

Chris:

They resolved it quickly.

Chris:

But it's definitely an issue.

Chris:

Definitely an issue, especially at the airport locations.

Brian:

That's good to know.

Brian:

I never thought about doing that.

Brian:

All right, second one.

Brian:

Krispy Kreme launch.

Brian:

A new Grinch donut made with an unglazed donut base that is filled with coal, AKA cookies and cream filling, then dipped in green Grinch green icing with the lines of chocolate frosting piped on top to form the character's face, complete with a, quote, smirky grin and buttercream hair.

Brian:

End quote.

Brian:

What was your favorite Dr.

Brian:

Seuss book growing up, Ann?

Chris:

Oh, all the places you'll go.

Chris:

My.

Chris:

My grandma, who I was very close to, gave me a copy of that book and wrote inside of it.

Chris:

And it's probably one of my most treasured possessions that I own right now.

Chris:

So, yes, that's my favorite.

Chris:

And the Grinch is fun, too.

Brian:

But, yeah, the podcast makes you feel a little happier each week, too.

Brian:

And thank you for that.

Brian:

Thank you for that.

Chris:

All right, Chris.

Chris:

Next week, Delta will start serving Shake Shack burgers on flights out of Boston, with plans to roll it out to the rest of the US not so Long afterward.

Chris:

Are you pro or con Shake Shack being served to every person sitting within inches of you on your next Delta flight?

Brian:

Oh my God.

Brian:

I'm decidedly caught on this.

Brian:

I think this is a terrible move by Shake Shack.

Brian:

Why would you want your potential first introduction to your brand BV airplane service?

Brian:

Seems like a good.

Chris:

Right?

Chris:

It's not going to be good.

Brian:

It seems like a move with only downside to me.

Brian:

And the other thing it makes me think of too, Ann, is I guess you could say that I've had it with these mother effing Shake Shacks on this plane.

Brian:

You know, like that's.

Brian:

I've had it with these most freaking Shake Shacks on this plane.

Chris:

Oh, yeah.

Chris:

Oh, yeah.

Chris:

All right.

Brian:

Yeah.

Brian:

All right.

Brian:

Build a Bear and KFC have collaborated on a new collection that includes a beer in a KFC bucket.

Chris:

A bear?

Chris:

A bear.

Chris:

Not a beer.

Brian:

A bear.

Brian:

A beer.

Chris:

Yes, I would definitely have a beer in a KFC bucket.

Chris:

Hell yeah.

Brian:

More than one.

Brian:

All right.

Brian:

A bear in a KFC bucket.

Brian:

Were you to eat at kfc, would you order your chicken Extra Crispy or Original Recipe?

Brian:

You have to pick one.

Chris:

Okay.

Chris:

I have never been to kfc, so I would probably pick Original Recipe because I feel like you don't mess with a good thing.

Chris:

Right?

Chris:

Like that's what they're known for.

Chris:

Although, like, normally I would tend to go towards extra crispy, but I think I would have to try Original Recipe first.

Brian:

Yes, yes.

Brian:

Shout out to my long dead father, Chuck Walton.

Brian:

Like, he was a hardcore Original recipe fan.

Brian:

He used to eat there two times a week.

Brian:

Not why he passed away, but, you know, probably, probably wasn't long for the road given his health habits.

Brian:

But yeah, no, he'd go, he would, he would salute you.

Brian:

And for your choice, I can't believe.

Chris:

What would you pick?

Brian:

A KFC.

Chris:

What would you.

Brian:

Recipe 100.

Brian:

100.

Chris:

Okay.

Chris:

What is extra Crispy?

Chris:

Just like, like I worry about it getting like burnt or like too crunchy.

Chris:

Is that the case?

Brian:

No, Extra crispy is like, like, you know, like you get at like the supermarket in like in like, you know, like if you get like fried chicken at the supermarket, it's like that, it's like that kind of thing.

Brian:

But Original Recipe is like a very definitive texture.

Brian:

It's what, it's what, you know, KFC was originally known for.

Brian:

So.

Chris:

All right.

Chris:

Yeah, well, yeah, I'm going with the original recipe.

Brian:

You gotta try it out.

Brian:

You gotta go to kfc.

Brian:

The kids will like it.

Brian:

You know, give it a try.

Chris:

I love Popeyes too much.

Chris:

Like, why?

Chris:

Again, like, Popeyes is so good.

Chris:

Chris, have you been to Popeye's?

Brian:

I've never been to Popeyes.

Brian:

No, I.

Chris:

You're gonna change your ways, man.

Chris:

Chick fil a kfc.

Chris:

They're gonna be out the window.

Chris:

Popeyes.

Brian:

But you should still try it.

Brian:

You should still see if it's good.

Brian:

You know, like, variety is the spice of life.

Chris:

Okay, okay.

Chris:

Where is.

Chris:

I don't even know where there is a KFC by us.

Chris:

Is there actually.

Brian:

That's actually a really good point.

Brian:

There is not one close to us at all.

Chris:

How does one try kfc?

Chris:

We'll see.

Brian:

Yeah, I don't know.

Brian:

I don't know.

Brian:

In your travels and in your travels, eat some fried chicken.

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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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