Episode 41

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Published on:

13th Jun 2024

Saks OFF 5TH's Chief Merchant On Off-Price Luxury, Career Advice & Retail Tech | CommerceNext 2024

In this exclusive interview recorded live from the Ownit AI booth at CommerceNext 2024, Mara Sirhal, Chief Merchant and Brand Officer at Saks OFF 5TH, shares insights on the power of off-price luxury and how the company delivers attainable aspiration to its customers.

With a career spanning nearly two decades at Macy's and Bed Bath & Beyond, Mara discusses the importance of vulnerability and being "selfish" in driving one's career forward.

Mara emphasizes the emotional experience that Saks OFF 5TH provides, offering incredible deals on aspirational brands, especially during times of macroeconomic pressure. She also touches on the value of staying curious about new retail technologies and building relationships in the industry.

Discover how Saks OFF 5TH is navigating the evolving retail landscape and delivering value to its customers in this engaging conversation.



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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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