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Published on:

12th Sep 2022

Spotlight Series | Supercharging A Retail Media Network With Accelerate360 CDO Liz Roche

In this latest episode of the Omni Talk Retail Spotlight Series, Accelerate360's Chief Data Officer Liz Roche joins Chris Walton and Anne Mezzenga to discuss the keys to differentiating content across a Retail Media Network. Together the three of them discuss: - How to unlock additional advertising inventory in one's Retail Media Network - A first-party data approach to content creation - And why "content authority" will always win out in the long-run Music by hooksounds.com *Sponsored Content*

This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy

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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. Created by a retailer, Chris Walton, for retailers, Omni Talk Retail covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior.

About your hosts

Chris Walton

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Chris Walton

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