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Published on:

8th Sep 2021

Spotlight Series | The Secret To Post-Pandemic Digital Marketing: Customer First, Not Channel

There have been a lot of shifts happening as a result of the pandemic: people have new shopping behaviors, they’re discovering product differently, engaging with retailers in new places, on new channels, and in new ways that are requiring brands and retailers to evolve their thinking around talking to their customers. Omni Talk has heard you! We know your marketing teams are just coming up for air after the height of the pandemic, and now the rules are changing even more quickly than customers' habits. So, we brought in an expert on the topic, Lisa Collings SVP of Client Development of Epsilon Digital Media to talk to us about how retailers and brands can get better at putting their focus on this changing customer. To learn more about Epsilon head to Epsilon.com **Sponsored Content** Music by Hooksounds.com

This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy
Chartable - https://chartable.com/privacy

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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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