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Published on:

16th Sep 2021

Spotlight Series | UntieNots Co-Founders Zyed Jamoussi & Cédric Chéreau

Quit sending all your customers all the same promotions, and while you’re at it, make it fun! In this live recording of the Omni Talk Spotlight Series, Anne Mezzenga and Chris Walton sit down with UntieNots co-founders, Zyed Jamoussi and Cédric Chéreau to talk about how they’re utilizing AI and gamification to make loyalty programs better for retailers, and more importantly, for their customers. The UntieNots team has deployed their loyalty and promotion platform with retailers throughout Europe, tackling the challenges that can come with personalization and privacy and in this podcast, they share with the audience how they’re applying that knowledge in their move into the North American market. Cédric and Zyed explain why the key to a successful loyalty program is not grouped promotions, but instead in tapping AI within their platform to create highly personalized offers that have netted their customers over $35M in discounts in just a few short years. For more on UntieNots, head to https://untienots.com/en/home **Sponsored Content** Music by HookSounds.com

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy

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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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