Episode 34

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Published on:

5th Jun 2024

Pandora VP AI & Innovation On Omnichannel Excellence, Data Quality & AI Deployment | Shoptalk Europe

In this exclusive interview recorded live from the Walmart Commerce Technologies Studio at Shoptalk Europe, Baltazar Ozonek, VP of AI & Innovation at Pandora, the world's largest jewelry company, shares insights on unlocking the value of data and AI in an omnichannel retail environment.

With a focus on customer experience and brand alignment, Baltazar discusses the importance of data quality, AI deployment, and personalization across all channels.

Discover how Pandora is navigating the challenges of legacy tech and leveraging its vertically integrated supply chain as a competitive advantage. Baltazar also delves into the critical components of successful AI implementation, including data requirements, tech requirements, and people capabilities.

Learn about the significance of measuring incremental gains, avoiding diminishing returns, and ensuring true revenue uplift when deploying AI solutions. Baltazar emphasizes the need for a pragmatic approach that balances commercial opportunity with the complexity of AI models.



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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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