Episode 145

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Published on:

22nd Apr 2024

Kmart Australia's Secrets To Success: Exclusive Interview With Managing Director Ian Bailey

In this exclusive interview with Omni Talk recorded in the VusionGroup studio live at the World Retail Congress in Paris, Ian Bailey, Managing Director of Kmart Group Australia, shares fascinating insights into the world of Australian retail. Discover how Kmart Australia differentiates itself through its strong focus on own brands, rapid product development, and the integration of cutting-edge technology like 3D design.

Key takeaways:

  • The power of private label and Kmart Australia's unique approach to own brands
  • Adapting to changing consumer behaviors and expectations post-pandemic
  • Leveraging digital tools to enhance the in-store experience and supply chain resilience
  • The story behind Kmart Australia's successful partnership with Mattel for wooden toys

Ian also reveals how Kmart Australia is navigating the challenges of a shifting retail landscape and geopolitical uncertainties. Learn valuable lessons that retailers across the globe can apply to their own strategies.

#KmartAustralia #IanBailey #RetailTrends #PrivateLabel #RetailTech #ConsumerInsights #OmniTalkPodcast



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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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