Episode 45

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Published on:

13th Jun 2024

Albertsons SVP On Reducing Cognitive Load, Shoppable Recipes & Digital Insights | CommerceNext 2024

In this exclusive interview recorded live from the Ownit AI Podcast Studio at CommerceNext 2024, Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons, shares insights on the company's digital transformation journey from a traditional brick and mortar grocery store to an omnichannel retailer. With a background in fashion merchandising and experience at Wayfair, Jill brings a unique perspective to the grocery industry.

Jill discusses the challenges and opportunities of reducing customers' cognitive load when it comes to meal planning and grocery shopping. She highlights Albertsons' innovative shoppable recipes feature, which offers over 9,000 proprietary recipes created by in-house dietitians and chefs, tailored to customers' dietary preferences and household sizes.

Discover how Albertsons is leveraging digital engagement, retail media, and customer insights to cater to the evolving needs of consumers, including the upcoming Gen Z shoppers, in this engaging conversation.



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About the Podcast

Omni Talk Retail
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry
Omni Talk Retail provides news, analysis, and commentary on the latest trends and issues in the retail industry. It covers a wide range of topics related to retail, including e-commerce, technology, marketing, and consumer behavior. The podcast regularly features industry experts, Chris Walton and Anne Mezzenga, as well as retail thought leaders who all share their insights and perspectives on the latest developments in retail.

About your hosts

Anne Mezzenga

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Anne Mezzenga is an entrepreneurial Marketing Executive with nearly 20 years in the retail, experience design, and technology industries.

Currently, she is one of the founders and Co-CEOs of Omni Talk.

Prior to her latest ventures, Anne was most recently the Head of Marketing and Partnerships for Target’s Store of the Future project. Early in her career, Anne worked as a producer for advertising agencies, Martin Williams and Fallon, and as a producer and reporter for news affiliates NBC New York and KMSP Minneapolis.

Anne holds a BA in Journalism from the University of Minnesota – Twin Cities.

When Anne is not busy blogging, podcasting, or sharing her expertise with clients, she loves spending time with her husband and two boys and partaking in all the Minneapolis food scene has to offer.

Chris Walton

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